The power of repurposing

Diaries, online programs, media articles, blogs, podcasts, interview transcriptions.

What do all of these things have in common?

They are all forms of content you can repurpose in your book!

When you have poured your heart and soul into creating content either for yourself or for the public, it can become a goldmine when the time comes to write a book.

When you look at the content you already have in your arsenal, you may be pleasantly surprised to see you have been ‘writing your book’ for years without even knowing!

A beautiful soul who joined me for an Ignite & Write Workshop in early 2022 had kept the diaries she had written while she was undergoing treatment for both of her breast cancer diagnoses, a journey that spanned around seven years. When the time came to write her book, these diaries provided her direct access back to the highly emotional state she was in at the time, allowing her to capture the authentic essence of who she was at the time, without the veil of a healed mind we often have to look back on experiences with.

Another client, Jo Wilson, who wrote Renovate Your Relationship and released her book in 2020 was able to create strong foundations for her book using columns she had written for a newspaper as well as topics she had covered when answering questions posed to her by listeners on a local radio station each week. She was able to edit these columns and radio segments to become more uniform for the book and add in new insights and research findings she had come across since they were published to freshen them up.

In fact, it was the suggestion from someone else that she use her columns to create a book that planted the seed for her to become a published author in the first place!

Five-time author Zoe Sparks also had a ‘lightbulb moment’ when she saw how she could collate the stories shared by fifty-two women over the course of a year through her business community newsletter and create an inspiring book for businesswomen.

If you have been posting regular blogs to a website, on social media, or interviewing people who have amazing insights into your relevant industry or subject it is all content you can look at using in your book.

Never underestimate the power of these resources or worry about releasing the same content. It will be completely new to some and for those who may have read or heard the content before, when it is placed in the context of the rest of your book, it will only become more poignant and powerful.

Are you ready to become an author? Learn how to build strong foundations for writing success with The Mindful Author.